I’ve spent much of my career to date excelling in content-related positions across a broad spectrum of organizations. Tackling director-level responsibilities at ViacomCBS, I have been described by my peers and superiors as highly dependable, flexible, organized and calm in the face of adversity. I solve problems and hit deadlines.
EXPERIENCE
VIACOMCBS, New York, NY, 2011 – 2021
Senior Content Project Manager
Developed, wrote, edited and optimized text and video content for CBS Television and CBS Radio’s national network of local news websites.
FREELANCE, New York, NY, 2008 – 2011
Digital Media Strategist
Conceptualized and carried out digital media projects for a diverse array of companies, enabling clients to achieve their unique goals.
ACRONYM MEDIA, New York, NY, 2007 – 2008
Marketing Manager
Directed the corporate marketing department for a top-10 search engine marketing agency, overseeing budgets, multiple vendors and staff of two.
THE NPD GROUP, Port Washington, NY, 2006 – 2007
Product / Marketing Manager, Entertainment
Headed cross-functional project teams, building and improving market research products that examined consumer brands, media and music consumption habits.
SONY MUSIC ENTERTAINMENT, New York, NY, 2002 – 2006
Manager, Creative Services
Managed physical retail packaging development process across Marketing, Creative, Production, A&R, Copyright and New Technology departments for superstar artists including Bruce Springsteen and Beyoncé.
TECHNICAL SKILLS
WordPress | Google Analytics | Google Trends | SEO | UX | Agile | Scrum | Jira | Basecamp | Figma | CrowdTangle | Social News Desk | HTML | Photoshop | Slack | Social Media | Video | Zoom
EDUCATION
Master of Business Administration, Marketing | Information and Communications Systems
Fordham University, New York, NY
Bachelor of Arts, Economics
Franklin & Marshall College, Lancaster, PA
CONTACT
normelrod@gmail.com